Every Home Has A Story
May 17, 2011We know that everyone has a life story. The same is true for a home. When you sell your home, it is up to you and your REALTOR® to tell your home’s story and make it easy for a buyer to want to be the new lead character in its continuing tale.
Story telling is the essence of artful home staging. Before you market your home, it is important to know who your target customers are. How can your home uniquely inspire their lives? Do you have a state of the art kitchen that is perfect for entertaining? Is there a fireplace that evokes romantic interludes? Do you have a veranda by the pool that is begging for a jazz quartet and a cocktail soiree or a dock that calls for an exciting, deep-sea fishing adventure?
Most people have a hard time envisioning a new life in an unfamiliar place. You can help your buyer imagine the next chapter of their story in your home, by spinning a tale that is so attractive they can’t resist.
For professional advice on all aspects of buying or selling real estate, please contact me at aross@miamirealestate.com or 305-960-2575, or come by the office at 355 Alhambra Circle, 9th Floor, in Coral Gables.
