The 2012 Best Luxury Cars

December 7, 2012

For this year, BMW and Mercedez-Benz will also be competing with the Audi for market supremacy when it comes to luxury cars.   It has been a long and tight competition between the BMW and the Mercedez-Benz, but now a new player is in town.  Similar to politics, a third party entering the race can mess things up for the other parties.

According to the monthly sales data gathered by Autodata, Audi is slowly gaining in on Mercedes and BMW in the race for supremacy.   It’s very unlikely that Audi will overtake the sales volume of either luxury car brand this year but it could take out a large portion of their market.  An auto analyst for IHS Automotive, Mike Wall, says that Audi still has a lot of catching up to do but its seriously becoming a player among luxury car brands. He says that before the year is over the market can expect more action from these key players.

Audi is slowly closing the gap in sales, last year it delivered 80,000 in year-to-date sales.  For 11 consecutive years Lexus was the leader in the contest but it lost its footing when Japan was hit by the 2011 earthquake.  While this happened, Audi has shown unexpectedly taken advantage of the Lexus’s situation.  New products, new features have led to more sales.

The market is now tightening and it’s becoming a race to who gets to add the most value to their products.  Consumers are the ones who will gain the most from this competition. They will have more products and more technologies to choose from.  Thomas King, senior director of automotive research for JD Power & Associates says that what’s happening in the market is a good sign for auto sales next year.

The top of the list for the best luxury cars are BMW z4, Audi A5, and Audi Q7 diesel engine.  Vincentric has stamped each one with an excellent valuation, which is the highest possible valuation.  This means that these will have a 5-year cost of less than $70,000.

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